Brand kit

telli ist die führende KI Anrufplattform für Sales, Operations und Kundenservice - über Millionen von Anrufen hinweg.

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Logo

Our logo combines the mark and the wordmark. Use it as the primary identifier across all communications.

Logo Mark

The mark is our visual shorthand, a dot matrix. It can be used alone on any approved background where the full logo doesn't fit.

Clear Space

The logo, the mark, and the wordmark always need an exclusion zone of at least one mark height on all sides. Keep this area free of text, graphics, and other logos.

Colors

Black and white are our primary colors. Blue is our main accent. The secondary palette is used for product lines, illustration elements, data visualization, graphs, infographics, and icons.

900
#252525
800
#424242
700
#7C7C7C
500
#D6D6D6
100
#EFEFEF
50
#FAFAFA
0
#FFFFFF
Blue
038BF7 - 100%
30%
10%

Naming

Always write telli in lowercase, including at the start of a sentence. The lowercase is intentional and non-negotiable.

Correct

telli

Wrong

Telli